Today’s internet landscape sees more and more people who are now watching video on their mobile devices (500 000 000, to be exact).
Currently at 74%, experts estimate that video will make up 80% of all internet traffic by 2019.
With 90% of consumers saying that watching video content helps them make buying decisions, 87% of social media marketers have now increased efforts to produce video advertisements compared to non-video ones, and that number is certain to go up in a short matter of time.
So if you haven’t started using video yet, it’s about time you caught up! Here are a few tips on how to use video to your advantage in your social media marketing strategy!
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